Motivation
How do we ensure that visitors return?
A simple interface that works for everyone.
Provide added value, some clients include online games.
Usability
Independent assessment of any web resource is essential.
Learn the goals of your visitors and minimise obstructions to their achievement.
Use assessment tools that help categorise clients needs and abilities.
Disability
I managed one of the largest assessments of web use ever undertaken.
Two hundred people were interviewed, their skills assessed and their comments noted.
The sample was selected from people with a broad range of disabilities.